Теоретические основы регулирования многосторонних рынков, подверженных сетевым эффектам
https://doi.org/10.38050/2078-3809-2025-17-3-149-168
Аннотация
Несмотря на то, что конкурентные процессы на многостороннем рынке могут влиять положительно на общественное благосостояние, обеспечивая разнообразие предложения, возможна ситуация наличия риска злоупотребления рыночной властью и сохранения угрозы появления новых форм ограничения конкуренции. В данной обзорной статье рассмотрены теоретические положения анализа состояния конкуренции на многостороннем рынке, меняющемся при воздействии отрицательных и перекрестных сетевых эффектов. Предложен способ объяснения устойчивости процесса замедления влияния сетевых эффектов на потребительскую полезность преобладанием эффекта насыщения над эффектом полезности.
К наиболее действенным мерам по поддержанию конкуренции отнесены регулирование процесса установления стандартов, предоставление доступа к ключевым мощностям (к примеру, к программному или аппаратному обеспечению), использования патентного права и лицензирования для защиты прав разработчика продукта относительно собственника системы. Ограничение отрицательного влияния внешних эффектов на стороне потребителя становится ключевой задачей регулятора. Вопрос необходимости разграничения перекрестного и косвенного сетевого эффекта остается открытым.
Об авторе
В. С. Боголюбова
МГУ имени М.В. Ломоносова
Россия
Россия
Боголюбова Виктория Сергеевна, ведущий экономист, научный отдел, экономический факультет
г. Москва
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Рецензия
Для цитирования:
Боголюбова В.С. Теоретические основы регулирования многосторонних рынков, подверженных сетевым эффектам. Научные исследования экономического факультета. Электронный журнал. 2025;17(3):149-168. https://doi.org/10.38050/2078-3809-2025-17-3-149-168
For citation:
Bogolyubova V.S. Theoretical Framework for Regulation of Multisided Markets Subject to Network Effects. Scientific Research of Faculty of Economics. Electronic Journal. 2025;17(3):149-168. (In Russ.) https://doi.org/10.38050/2078-3809-2025-17-3-149-168
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